PROJECT: PRODUCT / CPG/ FOOD
Babo’s Kitchen

Colorful launch imagery for Babo’s Kitchen Panjiri, traditional Pakistani superfood made in small batches in California. With ayurvedic ingredients like nuts, coconut, and lentils, it’s a snack rooted in centuries of wisdom. We celebrated the vibrancy of the brand with this shoot, incorporating cozy ways to incorporate panjiri on your kitchen table.